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OpenAI has launched Business Hub in beta, giving eligible businesses a way to claim their ChatGPT profile and keep details like their website, description, and logo current. When ChatGPT mentions your business, people may be able to open that profile to learn more. Verified businesses can also see aggregate insights such as mentions and website clicks when enough activity is available. openai.com

If you work with a marketing agency, have someone on your team claim the profile first. That gives your business control of the account and lets you invite the agency to help once the profile is set up.

How to claim or add your business profile

  1. Open Business Hub. Sign in with the ChatGPT account your business plans to use to manage the profile. Select Business Hub in the sidebar or open Business Hub directly.
  2. Search for your business. Select the listing that matches your business. If no listing appears, eligible online businesses may see an option to add one. Local stores and restaurants can currently claim only an existing U.S. listing.
  3. Verify your connection to the business. Follow one of the options offered on screen. Depending on the business, this may include a business phone, business email, website domain, or Shopify store. OpenAI will email you with its decision or a request for more information.
  4. Complete identity verification. After your claim is approved, open your profile and complete Persona verification. OpenAI requires this step before you can publish profile changes or view insights. If you’re creating a new profile through Persona, approval automatically publishes it, so review your details before submitting.
  5. Review your business information. Check the website, category, description, and logo. Use the description to tell customers what you offer in the same plain language you’d use on your website. OpenAI’s setup guide help.openai.com

How to give your marketing agency access

  1. Open the claimed profile in Business Hub using the account that claimed it.
  2. Look for the option to add a teammate or grant agency access. Invite the email address your agency gives you for its ChatGPT account. If you’re offered a choice, grant access to manage the business profile.
  3. Ask your agency to accept and confirm access. Each person should sign in with their own ChatGPT account. If the business was claimed inside a ChatGPT workspace, the invitee may need to be a member of that workspace. If an invitation is blocked, contact OpenAI Support. help.openai.com

Claiming your profile gives you a way to manage your business information. It doesn’t change how often ChatGPT recommends or mentions you. Start by making sure the details a potential customer sees are accurate. help.openai.com

Need help finding your listing or reviewing your profile? Contact J Turner Solutions with your business name, website, and the step you’re on.